10 Best Shopify Cross Sell Apps for Your Business in 2025: Pros, Cons, and User Type

Cross-selling can significantly increase your e-commerce revenue and average order value (AOV), but statistics show only 15% of customers respond to these offers throughout their shopping journey. Many Shopify store owners face key challenges, including setting up effective cross-sell offers, selecting the right complementary products, and implementing them at optimal touchpoints in the customer journey.

In this article, we’ll reveal the 10 best Shopify cross sell apps for 2025, along with detailed feature highlights, pros, cons, and compatibility insights to help you find the perfect solution to enhance your sales funnel and improve conversion rates.

Best Shopify Cross-Sell Apps by Store Type

Before diving into detailed reviews, here are our top recommendations based on your needs:

• Best for beginners: Essential Upsell & Cross Sell (simple setup, 100% free).
• Best for developer/partners: AOV Free Gift Buy X Get Y BOGO (AI-powered A/B testing and smooth integration).
• Best for budget: Upsell & Cross Sell — Selleasy (affordable plans starting at $8.99).
• Best for mobile: UpCart—Cart Drawer Cart Upsell (smooth mobile-theme integration).
• Best free option: AOV Post Purchase Upsell (optimal post-purchase cross-sell strategies with unlimited features).

Comparison Table of Best Shopify Cross-Sell Apps

#	App Name	Vendor	Rating	Pricing	Logo	Action
1	Essential Upsell & Cross Sell	Essential Apps	5.0/5	Free		Get App!
2	AOV Free Gift Buy X Get Y BOGO	AOV.ai (by Avada)	4.9/5	Free plan available, or $19.99–$49.99/month		Get App!
3	AOV Post Purchase Upsell	AOV.ai (by Avada)	5.0/5	Free		Get App!
4	Upsell & Cross Sell — Selleasy	Logbase	4.9/5	Free plan available, or $8.99–$24.99/month		Get App!
5	UpCart—Cart Drawer Cart Upsell	AfterSell by Rokt	4.8/5	Free plan available, or $29.99–$54.99/month		Get App!
6	ReConvert Upsell & Cross Sell!	ReConvert 💵	4.8/5	Free plan available, or $4.99–$14.99/month		Get App!
7	AfterSell Post Purchase Upsell	AfterSell by Rokt	4.8/5	Free plan available, or $34.99–$99.99/month		Get App!
8	BOGOS.io Free Gift BOGO Bundle	Secomapp	4.9/5	Free trial available, then $29.99–$99.99/month		Get App!
9	qikify Upsell BOGO & Free Gift	Qikify	4.9/5	Free plan available, or $9.99–$49.99/month		Get App!
10	LimeSpot AI Bundles & Upsells	LimeSpot	4.6/5	Free trial available, or $6.99–$50/month		Get App!

 

10 Best Shopify Cross-Sell Apps: Pros, Cons, and User Type

1. Essential Upsell & Cross Sell

Essential Upsell & Cross-Sell is a free Shopify cross-sell app that makes cross-selling accessible for beginners and new e-commerce entrepreneurs. It provides intelligent product recommendations, one-click upsell options, and seamless cart integration with in-app previews for better control of the customer shopping experience. However, it offers only two types of promotional placements, which may limit your cross-selling strategy options.

General app information

• Rating: 5.0/5 (623 reviews)
• Developer: Essential Apps
• Pricing: Free
• Free plan: Yes

Key features:

• Smart product recommendations: Automatically display related items customers are likely to purchase based on browsing behavior.
• One-click upsells: Allow customers to add cross-sell products instantly without leaving the page, reducing friction in the purchase process.
• Cart drawer integration: Transform your shopping cart into a revenue-generating tool with strategic add-ons.
• Beginner-friendly interface: Set up cross-sell campaigns in minutes without technical skills or coding knowledge.

Pros: 

• Unlimited free features for all store sizes.
• Beginner-friendly setup process with intuitive interface.
• In-app preview functionality to test before going live.
• Responsive chat support for implementation assistance.
• Customer-focused placement suggestions to maximize conversion.

Cons:

• Limited placement options (only 2 types available).
• English-only interface may limit international merchants.
• Basic offer types (only 2 options available).

Who is it best for?

• Solo founders with no technical background looking for simple implementation.
• Stay-at-home parents starting their first online business with limited resources.

2. AOV Free Gift Buy X Get Y BOGO

AOV Free Gift Buy X Get Y BOGO is one of the best Shopify cross-sell apps that offers strategic cross-sell product page placement with various promotional options, including Buy One Get One (BOGO), Buy X Get Y, and gifts based on cart value thresholds, along with comprehensive A/B testing capabilities. The app integrates seamlessly across the entire customer journey, from product page cross-sells to cart upsells, order status recommendations, and thank-you page offers to maximize conversion opportunities. Although the app has limited customization styles for widgets, the setup process is straightforward and user-friendly.

General app information

• Rating: 4.9/5 (459 reviews)
• Developer: AOV.ai (by Avada)
• Pricing: Free plan available, $19.99–$49.99/month
• Free plan: Yes

Key features:

• Advanced A/B testing: Discover which promotional offers convert best and increase your revenue through data-driven optimization.
• Multi-journey integration: Boost sales from product pages to thank-you pages seamlessly with cohesive cross-sell campaigns.
• Multilingual support: Serve international customers in their native language to expand your market reach and enhance user experience.

Pros: 

• A user-friendly campaign setup process that requires minimal technical knowledge.
• Smart A/B testing capabilities to optimize conversion rates.
• Comprehensive product page placement options.
• Live campaign previews for testing before implementation.
• Fast customer support response for troubleshooting.

Cons:

Limited widget customization.

Who is it best for?

• Shopify merchants with professional developers seeking advanced functionality.
• SKU variant-heavy stores such as fashion brands, beauty brands, and home decor stores.

Pro tip: Enhance your AOV Free Gift Buy X Get Y BOGO campaigns by integrating them with post-purchase cross-sell and upsell strategies using AOV Post Purchase Upsell for a complete sales funnel approach.

3. AOV Post Purchase Upsell

AOV Post-Purchase Upsell is a free Shopify cross-sell app to increase order value after customers complete their purchase. You can strategically place cross-sells on thank-you pages, checkout confirmations, and order status pages when customers are most receptive to complementary product recommendations. The setup process takes just minutes with no coding required, and there are no monthly subscription fees. This app is ideal for testing post-purchase optimization strategies without financial commitment. However, it only offers basic widget styles with limited customization.

• Rating: 5.0/5 (17 reviews)
• Developer: AOV.ai (by Avada)
• Pricing: Free
• Free plan: Yes

Key features:

• Post-purchase optimization: Increase your average order value (AOV) by targeting customers at the perfect moment for additional purchases.
• Thank you page optimization: Display targeted offers on order confirmation pages when purchase satisfaction is highest.
• AI-based checkout suggestions: Personalize offers with intelligent product recommendations based on purchase history.
• Easy setup: Launch your first post-purchase cross-sell campaign in under 10 minutes with no technical expertise required.

Pros:

• Step-by-step user interface for intuitive implementation.
• Post-purchase focused conversion strategy.
• AI-powered cross-sell and display suggestions for relevance.
• Downsell options available for declined primary offers.
• Advanced customer journey data tracking and analysis.

Cons:

Basic widget display.

Who is it best for?

• Students learning e-commerce fundamentals.
• Part-time entrepreneurs with limited resources.
• Merchants needing downsell options for declined upsell offers.

Curious how to set up upsell and cross-sell campaigns on your Shopify store? Explore our step-by-step setup guide and expert tips for effective upsell and cross-sell campaigns.

4. Upsell & Cross Sell — Selleasy

Upsell & Cross Sell — Selleasy is a user-friendly Shopify cross-sell app that delivers Amazon-style product bundles, intelligent cart popups, and post-purchase upsell opportunities at budget-friendly prices starting at just $8.99/month. This app offers professional cross-selling features without the premium costs typically associated with other solutions, making it an ideal choice for merchants with limited marketing budgets. To unlock checkout and post-purchase cross-selling capabilities, you’ll need to upgrade to a higher subscription tier.

General app information

• Rating: 4.9/5 (1,833 reviews)
• Developer: Logbase
• Pricing: Free plan available, then $8.99–$24.99/month
• Free plan: Yes

Key features:

• Budget-friendly premium features: Access advanced cross-sell tools that fit within a tight marketing budget.
• Post-purchase one-click upsells: Capture additional revenue on checkout pages when customers have already demonstrated purchase intent.
• Product page cross-sell add-ons: Display related items as visually attractive grids or lists that customers can add with a single click.

Pros:

• Amazon-style product bundle recommendations for a familiar user experience.
• In-app chat support for implementation assistance.
• Multiple cross-sell placement options throughout the customer journey.
• Clear setup instructions for merchants of all skill levels.
• AI-powered campaign suggestions based on purchase patterns.

Cons:

Checkout and post-purchase placements on higher plans.

Who is it best for?

• New e-commerce beginners with tight budgets seeking affordable solutions.
• College students’ startups/projects with limited resources.

5. UpCart—Cart Drawer Cart Upsell

The next Shopify cross-sell app is UpCart—Cart Drawer Cart Upsell, which focuses on mobile shoppers with cross-selling strategies. The app offers seamless product recommendations with one-click additions, streamlining the purchase process. It loads quickly and functions flawlessly on mobile devices, prioritizing responsive design. However, functionality is limited to cart and sticky cart placements only, so it won’t support product page cross-sells or post-purchase opportunities.

General app information

• Rating: 4.8/5 (700 reviews)
• Developer: AfterSell by Rokt
• Pricing: Free plan available, or $29.95–$64.95/month
• Free plan: Yes

Key features:

• In-cart upselling blocks: Add relevant cross-sell suggestions directly within the shopping cart to increase order value.
• Free shipping progress bars: Display how much more customers need to spend to qualify for free shipping, encouraging larger orders.
• Cart announcement banners: Share brand updates, promotional offers, or important messages within the cart drawer.

Pros:

• Sectional user interface for intuitive management.
• Unlimited features for Development & Partner Stores.
• Excellent mobile theme integration for responsive design.

Cons:

Only cart and sticky cart placements are available.

Who is it best for?

• Shopify theme developers building custom experiences.
• Client store agencies managing multiple merchant accounts.
• Businesses focusing specifically on cart optimization and checkout conversion.

6. ReConvert Upsell & Cross Sell!

ReConvert Upsell & Cross Sell! app on Shopify provides comprehensive cross-sell and upsell promotion capabilities across multiple touchpoints in the customer journey, along with customizable thank-you page experiences. With robust A/B testing functionality, this cross-sell app is particularly well-suited for experienced merchants such as dropshippers and custom product creators. However, the order-based pricing structure can be confusing for merchants to navigate.

General app information

• Rating: 4.8/5 (2,657 reviews)
• Developer: ReConvert
• Pricing: Free plan available, or $4.99–$14.99/month
• Free plan: Yes

Key features:

• Shopify Plus thank you page optimization: Transform order confirmation pages into powerful upsell opportunities with sophisticated A/B testing capabilities.
• Drag-and-drop bundle builder: Easily create checkout upsell strategies using intuitive visual tools to build compelling product bundles.
• One-click upsell blocks: Add post-checkout offers and cart bundles that customers can purchase instantly with AI-powered relevance.

Pros:

• Comprehensive customer journey interface for complete funnel optimization.
• Advanced A/B testing available for data-driven decisions.
• Upsell and cross-sell maximum conversions template library.
• Customizable post-purchase surveys for feedback collection.

Cons:

Confusing pricing plans.

Who is it best for?

• Experienced dropshippers with sophisticated A/B testing requirements.
• Custom product makers seeking personalized recommendation capabilities.

7. AfterSell Post Purchase Upsell

AfterSell Post Purchase Upsell helps boost revenue metrics with advanced post-purchase funnel optimization. This Shopify cross-sell app enables merchants to segment customers based on purchase history, offer personalized deals to buyers at the perfect moment, and track performance with detailed analytics. The primary disadvantages include higher pricing compared to alternatives and a more complex interface that might overwhelm first-time merchants or smaller operations.

General app information

• Rating: 4.8/5 (664 reviews)
• Developer: AfterSell by Rokt
• Pricing: Free plan available, or $34.99–$99.99/month
• Free plan: Yes

Key features:

• One-click post-purchase upsells and downsells: Create both single and multi-product offers that customers can accept instantly after completing checkout.
• Shopify Plus checkout integration: Add order upsells directly to checkout pages with exclusive Plus integration features.
• Thank you page customization: Convert orders with reviews, FAQs, upselling, cross-selling, and branded content.

Pros:

• Unlimited features for Development & Partner Stores.
• Seamless Shopify Plus integration for enterprise merchants.
• Multi-language support for international stores.

Cons:

Complex user guides requiring technical knowledge.

Who is it best for?

• Professional or team-based Shopify merchants with technical resources.
• International growing stores targeting multiple markets.

8. BOGOS.io Free Gift BOGO Bundle

BOGOS.io Free Gift BOGO Bundle enables merchants to create sophisticated cross-sell campaigns with multiple conditional rules and precise customer targeting capabilities. This Shopify cross-sell app supports synchronization between online store promotions and physical retail locations, enabling targeted marketing based on customer behavior patterns. The interface features a modern, well-organized design for efficient management. However, there’s no free plan available for testing, and the app’s complexity may make it difficult for beginners to use.

General app information

• Rating: 4.9/5 (2,163 reviews)
• Developer: Secomapp
• Pricing: Free trial available, then $29.99–$99.99/month
• Free plan: No free plan, but a free trial is available

Key features:

• Cross-channel support: Sync your online and in-store sales for a consistent customer experience.
• Gift selection: Add gifts automatically or choose from options using cart-based rules or widgets.
• Advanced rules: Target offers based on customer behavior or segments.

Pros:

• Various cross-sell placement options throughout the customer journey.
• Support for 6 languages (English, French, Japanese, German, Spanish, and Dutch).
• Integrated Point of Sales (POS) system compatibility for omnichannel selling.

Cons:

• No live preview functionality for testing before implementation.
• No free plan available for initial evaluation.

Who is it best for?

• International businesses serving European markets with integrated POS systems.
• Shopify Plus merchants with dedicated technical teams.

9. qikify Upsell BOGO & Free Gift

qikify Upsell BOGO & Free Gift is one of the best Shopify cross-sell apps that helps merchants create effective promotional campaigns, including buy-one-get-one (BOGO) offers and free gift incentives to drive conversion. The app supports cross-selling and upselling within the cart experience and provides quick, responsive chat support for implementation assistance. While the free plan includes essential features for getting started, some advanced tools and premium widgets are only available with a paid subscription.

General app information

• Rating: 4.9/5 (451 reviews)
• Developer: Qikify
• Pricing: Free plan available, or $14.99/month
• Free plan: Yes

Key features:

• Sticky add-to-cart button: Emphasizes mobile-friendly, persistent purchase options that remain visible during page scrolling.
• Sticky cart drawer: Allows shoppers to view and modify their cart contents without leaving their current browsing page.
• Shopping trust elements: Add free shipping progress indicators, delivery estimates, terms and conditions checkboxes, and trust badges to increase conversion rates.

Pros:

• Attractive, professional widget designs for brand consistency.
• Simple, intuitive interface requiring minimal learning curve.
• Cart-focused upselling and cross-selling strategy options.

Cons:

Occasional display issues.

Who is it best for?

• Cart optimization specialists such as Shopify app developers and e-commerce analysts.
• Merchants focusing on checkout conversion rate optimization.

10. LimeSpot AI Bundles & Upsells

LimeSpot AI Bundles & Upsells uses AI to create seamless cross-sell experiences across every page of your store. With the innovative “Complete the look” feature, it’s particularly effective for fashion retailers and home decor stores seeking to enhance the shopping experience with contextually relevant recommendations. However, the higher-tier pricing plans may impact site loading performance.

General app information

• Rating: 4.6/5 (552 reviews)
• Developer: LimeSpot
• Pricing: Free plan available, or $6.99–$50/month
• Free plan: Yes

Key features:

• Comprehensive page upsell and cross-sell capabilities: Create seamless recommendation experiences across product pages, cart, checkout, and thank you pages.
• AI-powered campaign optimization: Focus on Frequently Bought Together bundles and intelligent cross-sells to increase average order value (AOV).
• One-click post-purchase offers: Enable customers to add complementary items instantly after completing their order with ease.

Pros:

• Smooth theme integration with popular Shopify templates.
• Responsive in-chat support for implementation assistance.
• Unique “Complete the look” feature ideal for fashion and apparel merchants.

Cons:

Slow page loading in higher plans.

Who is it best for?

• SKU-rich stores such as fashion brands, home decor retailers, and beauty product merchants.
• Merchants seeking AI-driven personalization capabilities.

Now that you’ve seen what each app offers, let’s explore how to pick the right one for your store.

How to Choose the Best Cross-Sell App for Your Shopify Store

To find the right cross-sell app, you should consider what features you find most important, like placement options and promotion types. These proven strategies demonstrate how to select the ideal solution for your unique e-commerce needs and business objectives.

Smart placement options

The most effective cross-sell apps for Shopify provide flexible placement control throughout both pre-purchase and post-purchase stages of the customer journey:

• Product pages: For displaying related items while customers are actively browsing, and showing high purchase intent.
• Cart drawers: For suggesting complementary products when shoppers are reviewing their selections.
• Checkout pages: For offering final upgrades or add-ons without disrupting the conversion flow.
• Thank you pages: For recommending additional products when customers are experiencing positive purchase emotions.

The right placement strategy typically involves testing different locations and timing. For example, if you want to enhance the post-purchase experience, focus on thank-you page cross-sells. Alternatively, you might suggest a phone case during checkout rather than displaying related accessories on the product page itself.

Key takeaway: Present relevant offers at the right moment when customers are most receptive to additional purchases.

Matching promotion types

Smart cross-sell apps for Shopify can support various promotional strategies to enhance customer engagement and drive sales. Here are some common ones:

• “Frequently bought together” shows items that customers naturally buy as a set.
• “Complete the look” suggests pieces that complement what they’re buying.
• Product add-ons offer upgrades or extras that enhance the customer’s purchase experience.
• Compatibility matches recommend items that pair well with their products.

For fashion retailers, the “Complete the look” recommendation strategy works exceptionally well for cross-selling. For instance, when a customer selects a floral blouse, you can suggest coordinating high-waisted black culottes to create a cohesive outfit.

Key takeaway: Select apps that enhance your specific customer shopping experience (e.g., fashion stores need outfit coordination, electronics retailers need compatibility recommendations).

Smooth integration

Good cross-sell apps for Shopify offer a quick and straightforward setup, such as:

• Quick installation process (minutes, not hours).
• No-code setup for cross-sell campaigns.
• Smooth integration with any Shopify theme.
• Mobile-responsive design for all devices.

If you encounter significant setup challenges during the free trial period, your customers will likely face similar issues with the shopping experience. Complex, technically demanding apps waste development resources and can negatively impact your conversion rates.

Key takeaway: Easy setup means faster results.

3 Expert Tips for Effective Shopify Cross-Sell Campaigns

To maximize the impact of your cross-sell campaigns and improve conversion rates, here are some tips to help you achieve your goals faster:

1. Small offers first and test

Begin with a simple cross-sell concept. For example, matching earrings with necklaces, and run a focused test for one week. Gradually expand your offerings after analyzing the performance data from your initial campaign to identify what resonates most with your customer segments.

2. Give a solution

Instead of using aggressive “BUY MORE!” messaging, frame your cross-sell suggestions as helpful recommendations: “We found this complements your selection perfectly!” or “Don’t forget batteries for your new device.” Your suggestions should encourage them to buy more, rather than force them to make a purchase.

3. Offer timings

Customers need time to get comfortable before they’re ready to make another purchase. For instance, you can configure your pop-ups to show on the product page once customers add an item to their cart.

If you’re interested in exploring AI-powered cross-selling capabilities to enhance your conversion strategy further, consider trying AOV.ai‘s free plan to discover new revenue opportunities for your business.

Final Thoughts

These 10 best Shopify cross-sell apps offer powerful tools to increase your average order value (AOV) and boost customer satisfaction. From simple product recommendation engines to sophisticated AI-powered systems, these solutions help customers discover relevant products they might otherwise miss while browsing your store. With many apps offering free plans and affordable pricing options, you can select the right solution for your specific business needs and start growing your e-commerce revenue today.

FAQs: Shopify Cross-Sell Apps